In 2016, Burt's Bees co-founder donated 87,500 acres of Maine land to US; 10 years later the wilderness is a national monument

Roxanne Quimby, the visionary behind Burt's Bees, initially embraced a life of artistic expression and sustainability before venturing into the business world. After partnering with Burt Shavitz, they created a beloved range of beeswax products. Motivated by her love for nature, Quimby invested her earnings into the conservation of Maine's forests, acquiring extensive land despite pushback from logging interests.